WPP plc (WPP):企業概要、財務及び戦略的SWOT分析

◆英語タイトル:WPP plc (WPP) - Financial and Strategic SWOT Analysis Review
◆レポート形式:英語 / PDF
◆産業分野:Business and Consumer Services
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WPP plc (WPP) – Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

The profile contains critical company information including:

- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – Analyst’s summarization of the company’s business strategy.
- SWOT Analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list and contact details of key locations and subsidiaries of the company.
- Detailed financial ratios for the past five years – The latest financial ratios derived from the annual financial statements published by the company with 5 years history.
- Interim ratios for the last five interim periods – The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.


WPP Plc (WPP) is one of the largest a communication services group in the world. It offers a wide range of communications services to national, multinational and global clients. The group comprises companies in the fields of advertising, media investment management, data investment management, public relations and public affairs, branding and identity, healthcare communications and specialist communications, among others. Some of the major clients of the company are Ford Motor Company, Nestle S.A., Johnson and Johnson, Volkswagen, Unilever PLC, Colgate, Palmolive and Dell, Inc., among others. WPP operates through a network of 3000 offices in 110 countries. The group has its presence in North America, Latin America, the UK, Western Continental Europe, Central and Eastern Europe, Africa and Middle East and Asia Pacific. WPP is headquartered in Dublin, Ireland.

The company intends to increase the share of revenues of its businesses in various regions it operate. It also plans to expand its service offerings to new markets. The company expects to grow through acquisitions. In line with this, the company acquired Twist Image Multimedia Inc., a creative digital marketing agency.

Key benefits of buying this profile include:

You get detailed information about the company and its operations to identify potential customers and suppliers.
- The profile analyzes the company’s business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.

Understand and respond to your competitors’ business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.
- The company’s core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.

Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.
- Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.

Scout for potential investments and acquisition targets, with detailed insight into the companies’ strategic, financial and operational performance.
- Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.

Gain key insights into the company for academic or business research.
- Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.

Note: Some sections may be missing if data is unavailable for the company


Table of Contents
Table of Contents 2
List of Tables 4
List of Figures 5
Section 1 – About the Company 6
WPP plc – Key Facts 6
WPP plc – Key Employees 7
WPP plc – Key Employee Biographies 8
WPP plc – Major Products and Services 9
WPP plc – History 10
WPP plc – Company Statement 17
WPP plc – Locations And Subsidiaries 23
Head Office 23
Other Locations & Subsidiaries 23
Section 2 – Company Analysis 27
WPP plc – Business Description 27
WPP plc – Corporate Strategy 28
WPP plc – SWOT Analysis 29
SWOT Analysis – Overview 29
WPP plc – Strengths 29
Strength – Broad Service Portfolio 29
Strength – Strong Operating Base 29
Strength – Wide Customer Base 29
WPP plc – Weaknesses 30
Weakness – Revenue Concentration: North America 30
WPP plc – Opportunities 31
Opportunity – Strategic Acquisitions 31
Opportunity – Trends in Content Delivery 31
Opportunity – Advertising Industry Outlook 31
WPP plc – Threats 32
Threat – Competition 32
Threat – Stringent Government Regulations 32
Threat – Integration of Retail and Media Industries 32
WPP plc – Key Competitors 33
Section 3 – Company Financial Ratios 34
Financial Ratios – Capital Market Ratios 34
Financial Ratios – Annual Ratios 35
Performance Chart 36
Financial Performance 36
Financial Ratios – Interim Ratios 37
Financial Ratios – Ratio Charts 38
WPP plc, Recent Deals Summary 39
Section 4 – Appendix 40
Methodology 40
Ratio Definitions 40
About GlobalData 44
Contact Us 44
Disclaimer 44

List of Tables
WPP plc, Key Facts 6
WPP plc, Key Employees 7
WPP plc, Key Employee Biographies 8
WPP plc, Major Products and Services 9
WPP plc, History 10
WPP plc, Subsidiaries 23
WPP plc, Key Competitors 33
WPP plc, Ratios based on current share price 34
WPP plc, Annual Ratios 35
WPP plc, Interim Ratios 37
WPP plc, Recent Deals Summary 39
Currency Codes 40
Capital Market Ratios 40
Equity Ratios 41
Profitability Ratios 41
Cost Ratios 42
Liquidity Ratios 42
Leverage Ratios 43
Efficiency Ratios 43

List of Figures
WPP plc, Performance Chart (2009 - 2013) 36
WPP plc, Ratio Charts 38


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